The Port Harcourt Energy Distribution Company announced the launch of a new business model to assure a consistent supply of electricity to customers in its service region. 

Akwa Ibom, Bayelsa, Cross River, and Rivers are the company’s franchise states. 

In a statement issued by the company’s Head of Corporate Communications, John Anonyai in Port Harcourt on Wednesday, PHED’s Managing Director, Henry Ajagbawa, provided the suggestion. 

Maximum Demand (MD), Non-maximum Demand Post-Paid Customer (PP), and Pre-paid Metered Customers (PPM) are the new service types, according to Mr. Ajagbawa. 

“This new business model will be provided through a six-region organization, with three product managers and commercial officers backed up by a team of linemen”.  

“In a dynamic business environment, the new framework replaces the previous zone system to allow rapid victories and achieve sensible objectives”. 

 “Aside from meeting our valued customers’ increased electrical consumption, the new model will match the tough dynamics in our commercial operating environment,” he added. 

While monitoring PHED’s operations at the product level, Mr. Ajagbawa expressed hope that the new model would drive performance. 

According to him, the new strategy was established as part of PHED’s goal to become the country’s leading electrical distribution firm. 

“Despite the problems we confront in our operations, the implementation of the new model will assist the firm accomplish its goals.  

“The difficulties include the inability to collect income from a large number of our consumers, as well as source deductions by authorities, restlessness, and staff violence.” 

“Others include failing to satisfy contractual obligations and paying the Transmission Company of Nigeria (TCN) for electricity not sold to a sector of users,” the managing director explained. 

On the implementation of the new model, Mr. Ajagbawa sought the cooperation of the Senior Staff Association of Electricity and Allied Companies and the National Union of Electricity Employees.  

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